Silverlight is a programmable browser plugin developed by Microsoft that enables animation, rich graphics, audio-video playback, and other features that characterize rich Internet applications. Silverlight is comparable to "Adobe Flash", and is often seen as Microsoft’s response to Adobe’s product.

Headup uses the Silverlight platform to power the user interface, enable audio & video playback, and also to perform some of the wizardry necessary to offer you personalized content recommendations while you browse the Web.

There are a number of reasons that led us to choose Silverlight as Headup’s delivery platform. What eventually tipped the scales in Silverlight's favor were the advantages it promises you:

• You wait less time for new features and goodies due to Silverlight being developer & designer friendly and allowing us to spend more time developing stuff and less time debugging it.
• Silverlight helps us safeguard your privacy because it enables Headup to run queries and do reasoning locally on your computer, which means that we don’t need to store any of your data on our servers.